I. Introduction
Smart toilets are advanced sanitary equipment, applying technology to interact and connect with users. Currently, there are many reputable brands of quality smart toilets on the market.
Each brand has different features, properties and designs. If you intend to buy a smart toilet, let’s learn about the most popular smart toilet brands on the market in the following article.
II. Top Smart Toilet Brands in 2025
1. George
- Type of Business: Manufacturing, Distribution, Design
- Location: Foshan City, Guangdong Province, China
- Year Founded: 2006
- Key Products: Smart toilets, sanitary ware, tiles, doors, windows, kitchen cabinets
- George Construction Group has established itself as a leading one-stop building material provider, serving over 20,000 customers across 58+ countries, including Africa, the Middle East, Europe, and the U.S. With a 20,000-square-meter showroom and three manufacturing, storage, and logistics centers in Guangdong, Guangxi, and Jiangsu, the company operates its own factories spanning 100,000 square meters, enabling cost-effective, customized solutions. Emphasizing quality as its core principle, George builds trust through transparent client engagement and a vast network of expertise, positioning itself as a trusted leader in the global home improvement industry.
2. TOTO
- Type of Business: Manufacturing, Design
- Location: Headquarters in Kitakyushu, Fukuoka, Japan
- Year Founded: May 15, 1917
- Key Products: Smart toilets (e.g., Washlet), sanitary ware, bathtubs, fittings, modular kitchens
- TOTO, originally established as Toyo Toki, has grown into a global leader with over 35,000 consolidated employees as of March 31, 2024, and a capital of ¥35,579 million. The company operates extensive networks across Asia, America, and Europe with numerous subsidiaries, including TOTO Vietnam and TOTO U.S.A., Inc., while maintaining a strong commitment to innovation, sustainability, and customer satisfaction through its corporate philosophy and TOTO WILL2030 management plan.technology and quality designs like the Neorest series.
3. Enic
- Type of Business: Manufacturing, Distribution, Retail
- Location: Headquarters location not widely documented (Operations across Vietnam)
- Year Founded: Not widely documented
- Key Products: Smart toilets, bathroom fixtures, modern kitchen equipment
- Enic is a prominent Vietnamese company that heavily invests in elegant showroom designs, equipping them with full electrical and water systems to provide authentic, hands-on experiences for customers exploring their premium sanitary ware. With a network of 16 showrooms across cities like Hanoi, Ho Chi Minh City, and Da Nang, Enic ensures accessibility and showcases innovation.
4. Kohler
- Type of Business: Manufacturing, Design, Retail
- Location: Headquarters in Kohler, Wisconsin, USA
- Year Founded: 1873
- Key Products: Smart toilets, bathroom faucets, sinks, bathtubs, kitchen fixtures
- Kohler is a global leader with over 150 years of history, operating numerous manufacturing facilities and showrooms worldwide, known for its innovative design and sustainability focus across its extensive product lines, supported by a network of design experts and installation services.
5. Woodbridge
- Type of Business: Manufacturing, Distribution, Retail
- Location: Headquarters and main distribution center in Norwalk, California, USA
- Year Founded: 2005
- Key Products: Bathtubs, toilets, bidets, shower bases, wall panels, vanities, faucets
- WOODBRIDGE has established itself over 20 years as a leading provider of high-quality kitchen and bathroom products, operating multiple distribution centers across the U.S. (Norwalk, CA; Somerset, NJ; Orlando, FL) and Canada (Mississauga, ON). With a commitment to customer satisfaction, the company focuses on innovative product development and maintains a robust support network, including U.S.-based customer service and a $15-off registration incentive for orders over $400.
6. EPLO
- Type of Business: Manufacturing, Retail, Customer Support
- Location: Headquarters location not widely documented (Global operations, U.S.-focused)
- Year Founded: Not widely documented
- Key Products: Smart toilets, bathroom fixtures
- EPLO is a forward-thinking company dedicated to delivering affordable, modern smart bathroom products, emphasizing eco-friendly and user-friendly innovations to enhance daily living. With a commitment to quality, EPLO operates globally, offering 24/7 customer support and a network of services, including hassle-free 30-day returns and a 1-year warranty, while actively engaging customers through a robust online presence and free shipping promotions.
7. American Standard
- Type of Business: Manufacturing, Design, Retail
- Location: Headquarters in Piscataway, New Jersey, USA
- Year Founded: 1875
- Key Products: Tubs, sinks, toilets, faucets
- American Standard, a brand under Lixil since 2009, has built a 150-year legacy of crafting award-winning bathroom and kitchen products, driven by customer inspiration and a commitment to seamless, sustainable design. With a global presence and a focus on innovation, the company supports its community through extensive services, including a parts store, warranty registration, and professional resources, while engaging customers via newsletters and trade programs.
8. Duravit
- Type of Business: Manufacturing, Design, Retail
- Location: Headquarters in Hornberg, Black Forest, Germany
- Year Founded: 1817
- Key Products: Bathroom furniture, ceramics, faucets, shower toilets
- Duravit, originating from a small earthenware factory founded by Georg Friedrich Horn, has evolved over 200 years into a global leader in designer bathrooms, employing over 7,000 people across 11 production sites. Rooted in the Black Forest, the company emphasizes regionalism and environmental responsibility, partnering with the Black Forest Nature Park to promote sustainable manufacturing and water-saving innovations.
9. INAX
- Type of Business: Manufacturing, Design
- Location: Headquarters in Tokoname, Aichi Prefecture, Japan
- Year Founded: 1924
- Key Products: Sanitary ware, artistic ceramic tiles, shower toilets
- INAX, a Japanese brand under LIXIL Corporation, traces its roots back over 100 years to the production of decorative tiles for the Imperial Hotel designed by Frank Lloyd Wright, establishing a legacy of mastering clay and fire through innovative techniques. With a focus on enhancing everyday life, the company operates globally, employing human-centric technology and designs inspired by Japan’s Rituals of Water, while maintaining 11 production sites and a commitment to sustainable, high-quality bathroom solutions.
10. Kramer
- Type of Business: Manufacturing, Distribution, Retail
- Location: Headquarters location not widely documented (Operations in Germany, distributed in Vietnam via KramerSG in Ho Chi Minh City)
- Year Founded: Not precisely documented (claims 100 years of history)
- Key Products: Smart toilets, bathroom fixtures, bathtubs
- Kramer, a brand with a claimed 100-year history, aims to enhance life through luxurious and eco-friendly bathroom experiences, originating from Germany and distributed in Vietnam by KramerSG. Operating two showrooms in Ho Chi Minh City (72 Nguyễn Thị Nhung, Vạn Phúc, and 1042 Nguyễn Văn Linh, Phú Mỹ Hưng), the company emphasizes customer satisfaction with professional staff, a focus on sustainability, and partnerships with notable projects like Sea Lavie Hoi An, supported by a robust warranty and after-sales service network.
III. Final Thought
There cannot be a good toilet that suits all users, all needs and purposes. The best product is the one that brings the best efficiency to the user. When choosing a toilet for your family, you need different standards than the standards of communal toilets in the hotel system, and the types of toilets are very different from the standards you need in the motel system…
Depending on the application, usage needs and affordability, you need to consider the brand and product line to make the right choice.
Above is an article sharing with you the best smart toilet brands on the market today. Hopefully, the article will help you choose a smart toilet that is satisfactory and suitable for your needs.
IV. FAQ:
1. Why is George considered the leading brand in the field of smart toilets?
George is considered the leading brand thanks to more than 18 years of development and integration of advanced technology, making the product not only beautiful but also durable and environmentally friendly.
2. What are the outstanding features of Grohe products in design and technology?
Grohe products stand out with their luxurious design and exclusive antibacterial technology, helping to eliminate 99% of harmful bacteria, ensuring safety for users’ health.
3. What are the reasons why Kohler smart toilets are popular worldwide?
Kohler smart toilets are popular thanks to their classic European design, integrating many modern features and effective water saving ability, creating convenience for users.
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